Direction, concept development, interview, editing, sound
Real Ideas Studio Grant
Official Cannes Selection
I was one of eleven directors selected by Real Ideas Studio to direct a seven-minute documentary film around the theme of the Other. The eleven films were shot over five continents and assembled into a feature-length piece, Other Than, which aired at the Cannes Film Festival this summer.
My short film is an investigation of empathy between strangers. With a portable cafe in tow, I approached 100 people in the streets of San Francisco to have coffee and a conversation. In completing this film, I drew on themes, research, and methods developed during my thesis year.
Short films, interactive experience, interview, screenprinting, French Pressing
BFA Thesis
Common Ground is a series of conversations held over coffee with strangers in varying public places. The conversations have been revealing of community, boundaries, defense mechanisms, and how we choose to extend ourselves to other people.
Common Ground has greatly influenced and informed my work since graduation. It is my foothold into ethnographical studies.
Strategy, concepting, story development, storyboarding, wireframing, writing, research, UX, IxD
Tomorrow Partners, Sundance Institute, Skoll
Through a partnership with Sundance and the Skoll Foundation, Tomorrow Partners hosted a week-long lab centered on helping five organizations solve pain points. I worked with the Barefoot College, a trade school for the poorest of the poor. Our team worked to conceptualize a tool that will facilitate Barefoot students' communication.
In addition to participating in the Lab, I created several illustrations used in print and web collateral.
Ethnographic research, identity, brand development, environmental signage, workflows, talent show planning
Green River Epicenter
The Epicenter is a community-based housing organization situated in the desert of Green River, Utah. Among countless duties, the Epicenter helps homeowners and renters apply to various programs and supports operations local community center.
When I visited, I created the Epicenter's identity and designed signage to be hand-painted on the South wall of the building. The message on the wall, "You Are Here," is visible from the train just a few hundred yards away. In addition to identity collateral, I helped write organizational workflows and also organized a talent show for staff members and visiting NCCC members.
Grassroots fundraising, curation, event-planning, identity, interactive, strategy, writing
Self-initiated for Epicenter
The Green River Epicenter needed help raising $10,000 to build a Habitat for Humanity house for a family of four. I volunteered and partnered with my friend Emma to create Give Get Make. Our mission is to make donation a shared-value experience. You give what you can, you get something in return, and we make something big happen together.
We curated an art show, Shelter, based around the theme of home and donated all proceeds to construction. Emma and I hope this is the first event in a long-running series.
Research, IxD, UI, UX
Green River Epicenter
The Epicenter is a community-based housing organization situated in the desert of Green River, Utah. They are an incredible group of young professionals who bring design thinking to community action. I designed the website to minimize the need to hop across platforms and to be accessible for all different folks. I also took this project as an opportunity to expand the Epicenter's brand.
Public intervention, website, poster, apron, identity, cookies
Graphic Design Level 4, CCA
Palenka (Stretched) by Dave Portner and
Kria Brekkan
How do people assign value? I went out into San Francisco with an ironing board and a cookie jar determined to understand what it would take to redefine currency. I set up in busy parts of the city and waited for people to approach me. People traded me objects, stories, drawings, helping hands, hugs for cookies. This experience proved that people do not need money to make a fair and even exchange. It was a very special project, one I'm particularly interested in pursuing further.
Curriculum development, teaching, brainstorming, design thinking
Inneract Project
Inneract is a volunteer-based AIGA program created to arm at-risk young men and women with valuable design skills. My partner Sara and I created a curriculum around the predetermined theme of technology, curated activities, and guided the students through essential design processes ranging from brainstorming to modelmaking.
Videos, identity, interviews, web concepting
Rebecca Burgess
Rebecca Burgess, a weaver, textile artist, native to Fairfax, California, has decided it's time for a change in the clothing industry. She solicited the help of other artists, craftspeople, and farmers to create clothing on a local basis. For one year, Rebecca only wore garments made within 150 miles of Fairfax. She calls this 150 square mile area the Fibershed.
Booklet, research, illustration, data visualization
Typography Level 3, CCA
There are so many physical, social, emotional benefits to friendship. It's healthy for humans to bond, to share, to learn about one another. I wanted to investigate this in Rob Hugel's Typography 3 class, which focuses on information visualization.
The parameters for the project were to choose a topic of interest to
research, visualize the information gathered in several forms, and then create a form to house the information. I created a booklet complete with essays, studies, and information graphics exploring and discussing the many benefits of friendship.
Poster, quick, scrappy thinking, collage
Lesley Moore Design Workshop
This Fall, I was lucky enough to participate in a workshop led by Karin van den Brandt and Alex Clay of Lesley Moore, a design studio out of Amsterdam. The workshop was called Lyrics Remixed. Each of the 15 students received a popular song title. We chose a mood or a word that we identified with the song title (mine was deviant), and then we had a weekend to create a black-and-white A0 poster. All the posters were displayed at a lecture given at CCA by Alex and Karin.
Posters, table tents, stenciled cakes, tote bag, name placards, stickers
Sputnik Design Internship
I was selected to design the materials for the CCA Career Expo. I chose a saturated, rich color scheme and broadside-inspired typography to carry the message. Since there is an event preceding the Expo, the table tents and posters were reversible to advertise the preliminary event better than in previous years.
In the initial client meeting, the clients asked for a poster, a table tent, table signage, stickers, a program cover, a plotter poster, and an email blast image. The clients were so excited with the direction, they asked for fun extras like vinyl bags, foilstamped napkins, and cake "posters" which I proposed early on and thought would never fly (I stenciled the cakes if you're looking for a decorator).
I am a user experience designer living, working, thinking, making in beautiful Berkeley, California. I work across media such as interactive, illustration, video, and public interview to help bring life to people's stories.
Collaborations are important, communication is key. Let's make something together.
MADE WITH LOVE BY ZOE MINIKES, COPYRIGHT 2012